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SEO case study · Pressure washing
Pro Service SC: from invisible to page 1 in Irmo, SC in six months
Six months ago Pro Service SC had no presence on Google. Today it ranks for 34 keywords, sits on page 1 for pressure washing and house washing in Irmo, and Google's AI Overview names it as a local provider.
0 → 34
keywords ranking on Google
21 → 4
"pressure washing irmo sc"
64 → 20
"pressure washing in columbia sc"
AI Overview
Google's AI cites Pro Service SC
The starting point
A good local business Google could not see
Pro Service SC offers pressure washing, house washing, soft washing, roof cleaning and lawn care in Irmo and the Columbia Midlands. The business had a website, but it did not show up in Google search for the services it sold.
The goal was simple: get Pro Service SC found by Irmo homeowners searching for exterior cleaning, and lay the groundwork to expand into nearby towns.
What we did
01
Technical clean-up
Fixed indexing, titles, descriptions and headings so Google could crawl and understand every page.
02
Service pages written for Irmo
Pressure washing, house washing, soft washing, concrete and patio cleaning, each targeting what Irmo homeowners search for.
03
Answers AI tools can quote
Short, direct answers to common questions on each page, so Google's AI Overviews can cite the site.
04
Local signals
Local business markup, consistent business details and links between service pages.
The results
Page 1 in Irmo, and cited by Google's AI
Google positions from the October 2026 completion report, six months after work started.
Keyword
Position
pressure washing irmo
#1
pro services llc
#1
pro finish pressure washing
#2
exterior pros services
#2
concrete cleaning near me
#3
pressure washing companies irmo
#3
pressure washing irmo sc
#4 (was #21)
pressure washing in columbia sc
#20 (was #64)
Source: Google search checks and rank tracking in the client's October 2026 SEO report. Positions move day to day.
"Pressure washing Irmo SC": Pro Service SC on page 1 with its own photo result.
"House washing Irmo SC": the first website result, right under the map listings.
"Soft washing Irmo SC": Google's AI Overview cites the Pro Service SC page as a source.
What comes next
Next: the whole Midlands
The foundation is built and Google trusts the site. The next phase repeats the same formula in West Columbia, Cayce and Oak Grove, where Pro Service SC is already starting to appear.
That means about 18 new location pages, one for each core service in each town: pressure washing, house washing, soft washing, roof cleaning, driveway and concrete cleaning, and lawn care.
Questions about this project
How long did it take Pro Service SC to rank on page 1?
About six months from a site with no Google presence to page 1 for its main Irmo searches, with #1 for "pressure washing irmo".
What made the biggest difference?
Fixing the technical basics, writing a dedicated page for each service around what Irmo homeowners search for, and adding short answers that Google's AI can quote.
Can you do the same in my town?
Yes. We follow the same process for home-service businesses on our local SEO plans, starting from $249 a month for one city.
Keep exploring
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Portfolio
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